Our Finest Hour - Pursuit of Excellence

An action packed recruiting commercial in the 1980’s concluded with the statement, “we do more before 9am, than most people do all day”. Groans can be heard from the non-morning crowd at this moment, but regardless of our AM/PM preferences, all of us have a prime-time when we do our best work.

In the marketplace, it’s our “best work” that keeps us relevant and avoids us becoming a “for granted” commodity.

Henry Ford said “Thinking is the hardest work there is.”  If that was true on a factory assembly line, that’s certainly true in today’s information intensive, knowledge based jobs.

But how, but when?

With phones buzzing, ringing, alerting, and all the demands of life, we can feel like we’re on a task treadmill with little focus beyond the next step which keeps us from being propelled off the end of the belt. All of our great tech is helping us manage information, tasks, and schedules better than ever however quality, creativity, accuracy, and thoughtful problem solving necessitates an “I do more before” timeslot every day.

Idea Tracking Tip: I keep a quick access document on my phone (variety of Apps available) for my go-to short-term memory catch basin. Ideas, inspiration, memory nudges plus things I hear or read during the day. This document syncs with my computer so I can quickly bring it up and follow-through the next day.

Jason Caldwell
Twitter: @ci2group
Website: www.ci2group.com